Roha ranks amongst the most trusted manufacturers of colors relevant to the personal care and cosmetics industries. Its representative brand Adora meets all stringent legislation and quality standards demanded by global norms and discerning customers. In a domain where there is little margin for error, Adora represents a heightened commitment to manufacturing and technical excellence.

Roha offers both synthetic and natural colors under the Adora brand. Adora synthetic colors are available in powder or liquid formats; oil or water soluble and lakes, depending on the application of the finished product.